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The digital music network for London



ONE DAY COURSES

PROMOTING YOUR BUSINESS WITH IMAGES - PHOTOSHOP ELEMENTS

Date: 30th September 2008, 14th October 2008, 20th November 2008

Times: 09:30-16:30

Location: Various locations in Lewisham & Greenwich

Description: More businesses are now selling online and communicating via images.  It is vital to show products and images on a website or in print in a professional way. Sourcing and enhancing images for web and print using Photoshop Elements, create promotional banners to use for online marketing.

SELLING ONLINE AND TAKING PAYMENTS ONLINE

Date: 3rd November 2008

Times: 09:30-16:30

Location: Various locations in Lewisham & Greenwich

Description: For those who are considering selling products or services online. Overview of issues plus training in how to set up a 25 product e-commerce site using Actinic. Includes taking online payments with Paypal.

SEARCH ENGINE OPTIMISATION

Date: 2nd October 2008

Times: 09:00-16:30

Location: BSG, 226 -236 City Road, London

Description: The course covers how to grow your online business with a cutting-edge search engine optimisation (SEO) strategy for your best possible return on investment.  This course is for marketing professionals who may already be running an SEO campaign. You understand the basic concepts but want to refine your approach in order to ensure you’re running a campaign that takes full advantage of every opportunity for competitive advantage and commercial success.

LEGAL TRAINING FOR DIGITAL MARKETERS

Date: 22nd October 2008

Times: 09:30-16:30

Location: BSG House 226-236 City Road London

Description: This course provides clarity on the legal issues of online marketing, explaining what is and what isn’t acceptable in the context of the most common forms of online marketing communications.

PAID SEARCH ENGINE MARKETING

Date: 1st October 2008

Times: 09:30-16:30

Location: BSG, 226 -236 City Road, London

Description: Pay per click (PPC) advertising campaigns offer a flexible method of maximising your website visibility on key search engines such as Google, Yahoo,MSN and Ask. This course aims to guide you through the essentials of planning, managing and optimising a successful PPC campaign. Using the latest techniques and developments together with industry-leading tracking tools, you will understand how to deliver the most qualified traffic to your site - therefore improving conversion rates and developing a hugely cost-effective route to market.